The article “Social Media: A Double-Edged Sword in Thailand’s Cyber Scam Crisis” examines the role of social media in cyber scams in Thailand through two high-profile cases: the iCON Group case, a pyramid-based investment and sales scam, and the case of Chinese actor Wang Xing, who was trafficked to a scam compound in Myanmar, along the Thai border. These two cases show the complex relationship between fraud operations and digital platforms, where social media facilitates exploitation to lure victims while, at the same time, being used for scrutiny and public accountability.